Books

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Branding and Marketing for the Rest of Us

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Most branding and marketing agencies aren't meant for creative people like you and me. They target their products and services to larger companies and enterprise organizations. That's fine, but what about the rest of us? So that's what this comprehensive eBook is about: Branding and Marketing for the Rest Of Us. You will find valuable and practical information to guide you on your creative business journey.

  • $5.99

How to Set and Implement S.M.A.R.T. Goals for Your Creative Business

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Are you an independent author or creative professional seeking greater success? Do you struggle to meet your objectives or feel overwhelmed? Setting goals is crucial for success, but we often fail to do it effectively. This valuable ebook is a great companion to the S.M.A.R.T. Goals Course Bundle, available separately.

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It Takes Ten Years to Become an Overnight Success

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When the Great Recession hit in 2008, markets worldwide were impacted, but the devastation was particularly felt in the U.S., affecting families across the country, including my own. Amid the financial turbulence and rampant unemployment, I no longer wanted to work for anyone else. I wanted to be my own boss, controlling my own business, being held accountable to myself and no other.

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The Creative Professional's Blueprint: Navigating the Four Business Structures for Success

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You know that feeling when you're creating something all-encompassing, but when it comes to protecting your creations, your knowledge and experience start to feel obsolete? Finally, a comprehensive guide on how to protect your creativity through understanding and selecting the right business structure. This book delves into the four types of business structures.

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What Is Branding and Marketing for the Rest of Us eBook

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Branding and marketing for creative and solo entrepreneurs is quite different from branding and marketing for enterprise organizations. I have consolidated almost twenty years of experience and expertise into a new valuable eBook, "What Is Branding and Marketing for the Rest of Us?"